Novo Nordisk: Pitch

Role: Creative Lead • Art Direction • Design
Services: Pitch for new business

  • Problem
    Novo Nordisk presented Tag with a creative challenge in order to discern what a working relationship with Tag would be like. They gave us raw materials for two of their brands, and asked us to generate a print/digital leave behind, a sales enablement tool, and a banner ad. We were able to fulfill their asks, but the reason we won the business is that we went beyond to elevate our executions.

    Creative Solution 
    Tag was able to leverage considerable industry experience through the lens of their understanding of Novo Nordisk’s brand to bring this relationship to life in an engaging, educational way. By “crossing our timelines” as we build a future together, we used an AI host to introduce our various executions in specific, customized voiceovers to each of the 11 stakeholders at Novo Nordisk.

TEST 1

TEST 2

TEST 3

TEST 4